Donetsk, Russian Federation
In the article enterprises’ foreign trade activities specifics in the porcelain market are examined in modern conditions of geopolitical instability, multipolarity, heterogeneity and asymmetry of economic development. Porcelain industry enterprises' products high share in international trade, the active involvement of the Russian Federation in international trade and economic relations determine the research topic relevance. The methodology includes a comprehensive analysis of the factors influencing the global porcelain market, structural and dynamic analysis of statistical data on foreign trade flows, and synthesis of the results obtained. The aspects of enterprises’ foreign trade activities in the porcelain market are systematized in accordance with the indicators’ dynamics: volume (world porcelain exports, world porcelain imports, world trade turnover), resultant (trade balance), structural (geographical structures of export and import flows), efficiency (efficiency of enterprises’ foreign trade activities) and profitability (revenue and net profit of enterprises). The results of enterprises’ foreign trade activities effectiveness evaluating in the porcelain market are systematized. Foreign trade of economic entities’ efficiency of China, Germany, France and the Russian Federation in the market under study is presented.
global market, foreign trade, foreign trade activities, porcelain market, trade turnover, exports, digital transformation of the industry
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