REVIEW OF THEORETICAL APPROACHES TO DETERMINING  THE COMPETITIVENESS OF A FIRM

Anna V. Churaeva

doi:10.17516/2782-2214-0009

UDC

CSCSTI

06.71

Russian Classification of Professions by Education

38.03.06

Russian Trade and Bibliographic Classification

7717

Russian Library and Bibliographic Classification

BISAC

JNF010000

VAK Russia

08.00.00

REVIEW OF THEORETICAL APPROACHES TO DETERMINING THE COMPETITIVENESS OF A FIRM

Published in Trade, service, food industry · Pages 94–103 · Rubric: Marketing and management

DOI: https://doi.org/10.17516/2782-2214-0009

Received: 28.12.2020 Accepted: 05.03.2021 Published: 05.03.2021

Authors

Anna V. Churaeva

Siberian Federal University Torgovogo dela i marketinga

Siberian Federal University Russian Federation · Krasnoyarsk

ABSTRACT

The purpose of this article is to consider the definition of a firm's competitiveness on the basis of scientific works of domestic and foreign authors, which will help to consider this category in more detail from the point of view of various authorship and identify the main criteria of competitiveness, which, according to the authors, are key in determining the high competitiveness of a firm. A retrospective direction of analysis and synthesis will help to track the evolution of competitiveness from the standpoint of the main criterion put forward by the author and formulate an actual definition of this category, which together will give a clear understanding of the assessment of this economic category and will be able to reflect the essence of already existing theoretical approaches to determining the competitiveness of a firm. The results of the analysis can be used as a theoretical basis for studying the evolution of the definition of the competitiveness of a company both for classes in the classroom and for independent study. The clearly formulated essence of determining the competitiveness of a firm in the future can become the basis for conducting research on the main criteria for the competitiveness of a firm, methods for assessing the competitiveness of a firm and the formation of a system of economic indicators for assessing the competitiveness of a firm, however, due to the specificity and relative novelty of this economic category, namely its close connection with a multitude of external factors that affect the change in its essence over time, and in particular constant technical progress and digitalization of the economy, there is a high probability of losing the relevance of a number of formulated theoretical points that are relevant for a given period of time, which will require refinement and additional study of the essence of the company's competitiveness.

KEYWORDS

competition, competitiveness, firm economics, competitiveness criteria, digitalization, entrepreneurship, competitive advantage, competitive potential, competitive products, efficiency, enterprise flexibility

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GOST

Churaeva A. V. REVIEW OF THEORETICAL APPROACHES TO DETERMINING THE COMPETITIVENESS OF A FIRM // Trade, service, food industry. 2021. no. 1. pp. 94-103. DOI: https://doi.org/10.17516/2782-2214-0009. (Date of access 07.09.2026).

MLA

Anna V. Churaeva. "REVIEW OF THEORETICAL APPROACHES TO DETERMINING THE COMPETITIVENESS OF A FIRM." Trade, service, food industry 1.1 (2021): 94-103. DOI: https://doi.org/10.17516/2782-2214-0009.

APA

Churaeva A. V. (2021). REVIEW OF THEORETICAL APPROACHES TO DETERMINING THE COMPETITIVENESS OF A FIRM. Trade, service, food industry, 1(1), 94-103. https://doi.org/10.17516/2782-2214-0009

Chicago

Anna V. Churaeva. "REVIEW OF THEORETICAL APPROACHES TO DETERMINING THE COMPETITIVENESS OF A FIRM." Trade, service, food industry 1, no. 1 (2021): 94-103. https://doi.org/10.17516/2782-2214-0009.

WIKI

{{cite journal | author = Churaeva A. V. | title = REVIEW OF THEORETICAL APPROACHES TO DETERMINING THE COMPETITIVENESS OF A FIRM | journal = Trade, service, food industry | year = 2021 | volume = 1 | issue = 1 | pages = 94-103 | doi = 10.17516/2782-2214-0009 }}

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