EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR

Albina Chaplina; Tatiana Klimenkova; Elena Gerasimova

UDC 338.46 UDC 640.43

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EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR

Published in Trade, service, food industry · Volume 6, Issue 2 · Pages 175–188 · Rubric: Food and hotel industry

EDN: VJUJTX

Received: 06.04.2026 Accepted: 07.05.2026 Published: 06.07.2026

Authors

Albina Chaplina

Tatiana Klimenkova

Elena Gerasimova

Albina Chaplina

Academic degree: doctor of economic sciences

Science rang: professor

Siberian Federal University Russian Federation · Krasnoyarsk

Tatiana Klimenkova

Siberian Federal University Russian Federation · Krasnoyarsk

Elena Gerasimova

Academic degree: candidate of economic sciences

Science rang: docent

Siberian Federal University Russian Federation · Krasnoyarsk

ABSTRACT

The article examines current problems and structural trends in the Russian foodservice market through the integration of three evidence layers: national quantitative indicators, regional differentiation and a curated dataset of expert opinions published in open sources during the most recent observation window. The study is designed within the logic of management analytics and combines comparative, dynamic and interpretive analysis. The empirical basis makes it possible to move consistently from macro indicators of turnover and market structure to regional heterogeneity and then to the discourse of practitioners and analysts. The results show that market expansion is accompanied by a contradiction between nominal growth and uneven operational sustainability. The expert field confirms the centrality of demand, traffic, labour shortages, inflation and competition with retail, while also signalling opportunities related to ready to eat food, fast formats, street service and adaptive management models. The study draws conclusions on the current management priorities of the industry, linking efficiency and competitiveness objectives to ensure strategic sustainability amidst market fluctuations.

KEYWORDS

foodservice market, restaurant business, market trends, regional differentiation, expert opinions, management decisions, operational efficiency, Russia

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GOST

Chaplina A. N., Klimenkova T. A., Gerasimova E. A. EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR // Trade, service, food industry. 2026. no. 2. pp. 175-188. URL: https://tsfi-mag.ru/en/nauka/publications/article/6a9c164132807fdbab872fbf/exploring-the-interplay-between-operational-efficiency-and-market-competitiveness-within-the-food-service-sector/view. EDN: VJUJTX. (Date of access 08.10.2026).

MLA

Albina Chaplina, Klimenkova T. A., Gerasimova E. A.. "EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR." Trade, service, food industry 6.2 (2026): 175-188. URL: https://tsfi-mag.ru/en/nauka/publications/article/6a9c164132807fdbab872fbf/exploring-the-interplay-between-operational-efficiency-and-market-competitiveness-within-the-food-service-sector/view. EDN: VJUJTX.

APA

Chaplina A. N., Klimenkova T. A., Gerasimova E. A. (2026). EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR. Trade, service, food industry, 6(2), 175-188. URL: https://tsfi-mag.ru/en/nauka/publications/article/6a9c164132807fdbab872fbf/exploring-the-interplay-between-operational-efficiency-and-market-competitiveness-within-the-food-service-sector/view EDN: VJUJTX.

Chicago

Albina Chaplina, Klimenkova T. A., Gerasimova E. A.. "EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR." Trade, service, food industry 6, no. 2 (2026): 175-188. URL: https://tsfi-mag.ru/en/nauka/publications/article/6a9c164132807fdbab872fbf/exploring-the-interplay-between-operational-efficiency-and-market-competitiveness-within-the-food-service-sector/view. EDN: VJUJTX.

WIKI

{{cite journal | author = Chaplina A. N., Klimenkova T. A., Gerasimova E. A. | title = EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR | journal = Trade, service, food industry | year = 2026 | volume = 6 | issue = 2 | pages = 175-188 | url = https://tsfi-mag.ru/en/nauka/publications/article/6a9c164132807fdbab872fbf/exploring-the-interplay-between-operational-efficiency-and-market-competitiveness-within-the-food-service-sector/view }} EDN: VJUJTX

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EXPLORING THE INTERPLAY BETWEEN OPERATIONAL EFFICIENCY AND MARKET COMPETITIVENESS WITHIN THE FOOD SERVICE SECTOR

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