TY  JOUR
TI  STUDY OF THE PECULIARITIES OF TAXI SERVICES BRAND PERCEPTION BY RUSSIAN CONSUMERS
KW  brand
KW  consumers
KW  brand perception
KW  consumer behavior
KW  brand perception model
JO  Trade, service, food industry
AU  Yakovleva, K.C.
AU  Gladka, A.V.
AU  Tsoi, M.E.
PY  2024
IS  4
PB  Siberian Federal University