TY JOUR TI MOBILE COMMERCE AS A TYPE OF DIGITAL INTERACTIONS IN THE CONTEXT OF ECONOMIC TRANSFORMATION KW mobile commerce KW electronic commerce KW digital transformation KW digitalization JO Trade, service, food industry AU Narezhneva, A.V. AU Veremeenko, O.S. AU Ananina, R.F. PY 2023 IS 3 PB Siberian Federal University