TY  JOUR
TI  REVIEW OF THEORETICAL APPROACHES TO THE DEFINITION  OF THE ESSENCE OF MARKETING AND MARKETING ACTIVITIES
KW  marketing
KW  marketing activities
KW  marketing practices
KW  marketing evolution
KW  classification of approaches
KW  the essence of marketing
JO  Trade, service, food industry
AU  Nikitin, V.V.
AU  Voloshin, A.V.
PY  2022
IS  2
PB  Siberian Federal University