%0 Journal Article %T THE FORMATION OF THE RANGE CONCEPT THE FUNCTIONAL BREAD OF MASS RANGE %A Pushmina, I.N. %A Kolman, O.Y. %A Koyupchenko, I.N. %A Kudryavtsev, M.D. %K еconsumer preferences, fruits of cranberry (Vaccinium oxycoccos), fruits of cowberry (Vaccinium vitis-idaea), fruits of bilberry (Vaccinium myrtillus), fruits of blueberry (Vaccinium uliginosum), powders from dried berry, Toxicological safety, functional bread of mass assortment, contemporary level of quality, assortment concept %J Trade, service, food industry %D 2021 %N 1 %P 15 %I Siberian Federal University