%0 Journal Article
%T NON-PRICE COMPETITION: MECHANISMS, INFLUENCE, AND WAYS TO IMPROVE INSTRUMENTS IN MODERN RUSSIA
%A Demchenko, S.K.
%A Podoprigora, V.G.
%A Berg, M.S.
%A Semenkova, V.Y.
%K non-price competition, competitiveness, innovation, product quality, marketing, loyalty programs, Russian economy, management strategies, consumer preferences, R&D investments
%J Trade, service, food industry
%D 2025
%N 5
%P 8
%I Siberian Federal University